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PRECISION DRIVEN GO-TO-MARKET PRODUCT LAUNCHES IN RETAIL

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Does this sound familiar? You've invested heavily in marketing and development, yet your new product is struggling to gain traction in a crowded market. 

Our Go-To-Market strategy can help!

GO-TO-Market Strategies

Elevate your FMCG product launch to unprecedented success with our clear, step-by-step methodology. From initial market definition to the meticulous tracking of sales KPIs and targets, we ensure every phase of your go-to-market strategy is executed with precision.

 

Our expertise within A-class FMCGs such as AB Inbev , Mars & Henkel transforms complex market dynamics into actionable, clear paths, setting your product apart in a competitive landscape.

 

With a focus on perfect execution—aligning pricing, promotion, and placement with your goals—we guarantee a strategy that converts potential into performance. Partner with us for a launch that not only hits the market but dominates it, guided by a methodology proven to drive ambition into achievement.

7 steps of GO-TO-MARKET

Interim Management

Our service truly shines when we embed ourselves within your team, offering interim management for the critical duration of the project's implementation or launch. This hands-on approach ensures that not only are strategies and plans perfectly crafted, but their execution is closely guided and monitored every step of the way. By becoming a part of your team, we bring our expertise directly to the front lines, ensuring seamless integration of strategies, swift adaptation to market feedback, and steadfast focus on your objectives.

 

Whether it’s steering the project to its successful launch or overseeing the implementation phase, our commitment is to be there, shoulder to shoulder with you, ensuring every detail is perfected and every opportunity is captured.

 

This partnership model amplifies the impact of our services, providing you with the leadership and support needed to navigate the complexities of the market confidently and achieve your ambitions with unparalleled precision and excellence.

ABOUT ME

foto Pieter Willems

With over two decades entrenched in the elite ranks of the FMCG sector, my professional journey encompasses pivotal roles across Sales, Trade Marketing, International Brand Management, and Category Management. This rich tapestry of experience underpins my comprehensive mastery in formulating and executing stellar go-to-market strategies.

 

My tenure at AB Inbev was particularly formative, where I led the charge on go-to-market strategies as Head of Category Management, Sales Director, and Trade Marketing Director, not just in Belgium but also extending my strategic influence to the Netherlands and France. Further refining my expertise, roles at Henkel and Mars allowed me to deepen my proficiency in International Marketing, team leadership, and driving business growth strategies. My multifaceted background merges strategic insight with tactical prowess, affirming my position as an adept leader capable of navigating complex go-to-market challenges to achieve tangible success with finesse and impact.

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COMPANY EXPERIENCE

Clients
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CONTACT & PRICE QUOTES

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Contact Us for Personalized Price Quotes:

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At LIVE FROM THE WHITE HOUSE, we understand that every business is unique, with its own set of challenges and goals. That's why we offer personalized consultancy solutions tailored to the specific needs of your project or ongoing business requirements. Whether you're looking for strategic guidance on a particular project or need ongoing support, we're here to help.

 

Flexible Pricing Options to Suit Every Need

 

We believe in transparency and flexibility when it comes to pricing. Our services are available at competitive daily rates, ideal for those looking for comprehensive support on specific projects. But we know one size doesn't fit all. For clients seeking more sporadic assistance or wishing to engage in strategic discussions at key moments throughout the month or year, we offer the flexibility of hourly billing. This approach ensures that you have access to expert advice exactly when you need it, without the commitment of a continuous daily rate.

 

How It Works:

 

1. Reach Out: Use the form below to tell us a little about your business and the challenges you're facing. Whether it's a one-off project or you're looking for ongoing consultancy, we're here to support you.

 

2. Tailored Quote: Based on the scope of your assignment, we'll craft a personalized quote that reflects the value and expertise we bring to your business. Our aim is to provide you with the best possible service, tailored to your specific needs and budget.

 

3. Flexible Scheduling: If you opt for hourly consultancy, we'll work with you to schedule those hours at times that suit you best, ensuring you have strategic support exactly when it's most beneficial.

 

Don't let uncertainty hold you back. Contact us today for a personalized quote and discover how LIVE FROM THE WHITE HOUSE can help your business thrive. 

Hoogstraat 23, 3360 Bierbeek

Mail: pieter@livefromthewhitehouse.be

Tel: +32 496 30 97 76

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